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Marketing Manager.

New Orleans.

$90,000

median salary, 5% below the national average

$68,000 to $118,000. Last updated August 2026.

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Data points to own the conversation.

The median Marketing Manager salary in New Orleans is $90,000, 5% below the national average. Entry level starts near $68,000. Experienced professionals push past $118,000. New Orleans has a distinctive economy shaped by energy, port operations, tourism, and a growing digital media sector. That spread is your negotiation window. These figures are Orbyt estimates, computed rather than measured, and must not be cited as Bureau of Labor Statistics figures; the published BLS wage for the occupation this role maps to is shown separately on this page.

Salary range.

25th Percentile

$68,000

per year

Median

$90,000

per year

75th Percentile

$118,000

per year

Where do you fall?

$68,000$118,000

Orbyt estimate for Marketing Manager in New Orleans, modelled from national occupation wages adjusted for local cost of living. The published government benchmark for this occupation is below.

Government benchmark for this occupation

The US Bureau of Labor Statistics reports a median annual wage of $126,740 for Marketing Managers (SOC 11-2021) in the New Orleans-Metairie, LA metropolitan area, based on 250 employed workers (May 2025 release).

10th percentile

$76,440

25th percentile

$90,100

Median

$126,740

75th percentile

$161,730

90th percentile

$222,270

Workers surveyed

250

Why this differs from the estimate above. The Orbyt estimate of $90,000 is 29% lower than this published figure. That is usually not an error in either number: BLS reports by occupation code, and Marketing Managers covers a different population than the Marketing Manager title as it is typically advertised. Both are shown, unreconciled, so you can judge which one describes the job you mean.

BLS publishes wages by occupation code, not by job title, so this figure covers every role mapped to Marketing Managers (SOC 11-2021) rather than Marketing Manager specifically. The New Orleans range at the top of this page is Orbyt’s role-level estimate, which is a different thing and is labelled as such.

View the BLS source for SOC 11-2021

Salary by experience.

The gap between entry and lead level is typically $81,000. Where you land depends on years of experience and what you bring to the table.

Entry (0-2 yrs)

$59,000

to $72,000

Mid (3-5 yrs)

$77,000

to $95,000

Senior (6-9 yrs)

$99,000

to $117,000

Lead (10+ yrs)

$113,000

to $140,000

Total compensation.

Base salary is not the full picture. Equity, bonus, and signing can add $22,000 to the total package.

Base

$90,000

Equity

$12,000

Bonus

$8,000

Signing

$2,000

Estimated total: $112,000

How New Orleans compares.

New Orleans, LA

$90,000

Cost of living: 8% below average

National Average

$95,000

New Orleans is $5,000 below

Marketing Manager salary by city.

Marketing Manager salary comparison across 10 cities
CityMedianRangeCOLAdjusted
San Francisco, CA$133,000$101,000 to $176,0001.35x$99,000
San Jose, CA$132,000$100,000 to $174,0001.38x$96,000
Honolulu, HI$125,000$95,000 to $164,0001.30x$96,000
New York, NY$124,000$94,000 to $163,0001.28x$97,000
Seattle, WA$121,000$92,000 to $160,0001.24x$98,000
Boston, MA$118,000$90,000 to $156,0001.22x$97,000
Los Angeles, CA$117,000$88,000 to $153,0001.18x$99,000
Washington DC, DC$115,000$87,000 to $152,0001.25x$92,000
Miami, FL$110,000$83,000 to $144,0001.12x$98,000
New Orleans, LA$90,000$68,000 to $118,0000.92x$98,000

See all 81 cities for Marketing Manager →

Salary by role in New Orleans.

Salary comparison by role in New Orleans
RoleMedianRange
CTO$273,000$213,000 to $355,000
General Counsel$252,000$197,000 to $328,000
CEO$248,000$180,000 to $343,000
Mechanical Engineer$91,000$73,000 to $116,000
Marketing Manager$90,000$68,000 to $118,000
Financial Analyst$90,000$70,000 to $118,000
Dental Hygienist$89,000$76,000 to $98,000
Civil Engineer$89,000$70,000 to $114,000

What you should know.

Before you negotiate a Marketing Manager offer in New Orleans, understand the terrain. New Orleans has a distinctive economy shaped by energy, port operations, tourism, and a growing digital media sector. The city's creative and cultural industries are unique employment drivers. Post hurricane rebuilding has created ongoing demand in construction, engineering, and resilience planning roles. Specialization matters enormously. Performance marketing managers with proven ROI on paid channels earn more than brand marketers. Industry vertical (B2B SaaS vs. consumer packaged goods), team size, and budget ownership are the other major factors. Managers who control seven figure budgets are compensated accordingly.

Marketing coordinators start at $50,000 to $65,000, advancing to marketing manager at $85,000 to $120,000 in three to five years. Senior marketing managers earn $120,000 to $155,000. Directors reach $155,000 to $200,000, and VPs of Marketing at mid to large companies can exceed $250,000 in total compensation. In New Orleans, cost of living sits near the national average, so the numbers you see are roughly what you keep.

Base salary is not the full picture. Bonuses of 10 to 20% tied to campaign performance or revenue targets are standard. Equity is less common outside tech companies but can add $10,000 to $40,000 at startups. Some firms offer profit sharing or commission structures for demand generation roles. And on the tax side: louisiana's top income tax rate is 4.25%. New Orleans has no city income tax. The moderate state rate and affordable living costs yield good take home pay. When someone quotes you $90,000, ask what the total package looks like. The gap between base and total comp is where real money hides.

On negotiation: Highlight energy sector or resilience engineering experience. New Orleans employers pay premiums for professionals who understand the region's unique environmental and infrastructure challenges. The range for Marketing Managers in New Orleans runs from $68,000 to $118,000. That is not a narrow window. Where you land inside it depends almost entirely on whether you negotiate and how well you prepare.

Sources: BLS OES, H-1B LCA (DOL). COL: BEA Regional Price Parities (2025). Data verified by Justin Bartak, Founder & Chief AI Officer. Last verified July 1, 2026. Full methodology

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Enter your Marketing Manager offer to see where you stand in New Orleans.

$

25th

$68,000

Median

$90,000

75th

$118,000

Considering a related role?

  • A Dental Hygienist in New Orleans earns $89,000 (1% less)
  • The highest-paying role in New Orleans is CTO at $273,000

Common questions.

Growth marketing and performance marketing (paid acquisition, lifecycle, SEO) currently offer the highest compensation because results are directly measurable. Product marketing at B2B SaaS companies also pays well due to its strategic importance in positioning and go to market execution.

Managing an annual budget above $1 million typically correlates with a 15 to 25% salary premium. Employers view budget ownership as a proxy for strategic responsibility and trust. Quantify your budget impact and ROI in negotiations to justify higher compensation.

The national median for a Marketing Manager is $97,826. In New Orleans, cost of living adjustments push the median to $90,000. That discount reflects New Orleans's lower housing, transportation, and everyday costs.

Lead with data: Marketing Managers in New Orleans earn $68,000 to $118,000, so anchoring your ask near $118,000 gives room to land at the median. Highlight energy sector or resilience engineering experience. New Orleans employers pay premiums for professionals who understand the region's unique environmental and infrastructure challenges. Never accept the first number without a conversation.

Louisiana's top income tax rate is 4.25%. New Orleans has no city income tax. The moderate state rate and affordable living costs yield good take home pay. When comparing offers across states, your take home pay matters more than the number on the offer letter. A lower salary in a no income tax state can net more than a higher one elsewhere.

Marketing Manager salary in other cities.

Other salaries in New Orleans.

Jump to nearby roles and cities most relevant to Marketing Managers in New Orleans.

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Cite this data

Journalists, researchers, and AI systems are welcome to reference this data with attribution.

"Marketing Manager Salary in New Orleans, LA." Orbyt Salary Explorer, August 2026. https://www.orbytlabs.ai/orbyt-jobs/salaries/marketing-manager/new-orleans

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